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Are your jewelry pieces handmade?

Yes! Every piece at Lure the Sea is thoughtfully handcrafted in Canada. Each design is created with care and inspired by the beauty, mystery, and folklore of the ocean. We take pride in making jewelry that feels personal, meaningful, and unlike anything mass-produced.

Is every piece one of a kind?

Yes. Every Lure the Sea design is unique.

Because we work with natural materials, each necklace, charm, or accessory has its own character, texture, and colour. Even if we create another piece inspired by the same design, it will never be identical.

Once a one-of-a-kind piece has been sold, it will not be recreated exactly the same way.

What materials do you use?

Most Lure the Sea jewelry includes at least one natural material, unless otherwise stated in the product description.

Depending on the design, materials may include:

• Natural seashells

• Freshwater pearls

• Gemstones and crystals

• Natural stone beads

• Glass beads

• Metal charms and pendants

• Stainless steel or other jewelry findings

• Carefully selected decorative elements

Each product page lists the materials used for that specific piece whenever possible.

Will my jewelry look exactly like the photos?

Yes—the photos show the exact one-of-a-kind piece you are purchasing unless the listing specifically states otherwise.

Natural shells, pearls, and gemstones often have small variations in colour, texture, shape, and pattern. These natural characteristics are part of what makes every piece unique and beautiful.

Can I wear my jewelry in water?

We recommend removing your jewelry before swimming, showering, bathing, or participating in water activities whenever possible.

If your jewelry accidentally gets wet, gently pat it dry with a soft cloth and allow it to air dry completely before storing it. Ensuring the piece is thoroughly dry helps protect the natural materials and preserve the finish for years to come.

Avoid storing damp jewelry in a closed container or jewelry box, as trapped moisture can affect both natural materials and metal components over time.

How should I care for my jewelry?

Lure the Sea jewelry is handcrafted using natural materials, making every piece both beautiful and delicate.

To help preserve your jewelry:

• Store it in a cool, dry place.

• Keep it away from perfumes, lotions, hairspray, and harsh chemicals.

• Remove it before swimming, showering, exercising, or sleeping.

• If your jewelry becomes wet, gently dry it thoroughly before storing it.

• Wipe gently with a soft, dry cloth after wearing.

Because many pieces feature natural shells, freshwater pearls, gemstones, and handcrafted details, we recommend handling them with gentle care. Avoid pulling, twisting, dropping, or placing excessive pressure on your jewelry, as natural materials can be more delicate than mass-produced alternatives.

Treat your piece as you would a treasured keepsake, and it will continue to bring a little piece of the ocean with you for years to come.

Where is Lure the Sea jewelry made?

Every piece is handcrafted in Canada in our home studio. Materials are collected from around the world.

Is your jewelry suitable for everyday wear?

Many of our pieces are designed to be worn regularly. However, because they often feature natural shells, freshwater pearls, gemstones, and other delicate materials, we recommend treating them with care to help preserve their beauty.

Do you accept custom orders?

At this time, custom order availability may vary. If you're looking for something special, please contact us through our contact page and we'll let you know if we're able to create a custom piece.

Do you ship internationally?

Shipping destinations and available delivery options are shown during checkout. Shipping times vary depending on your location.

What if I have a question about my order?

We're always happy to help. If you have any questions about your order, shipping, or one of our jewelry pieces, please reach out through our contact page, and we'll get back to you as soon as possible.

Why choose Lure the Sea?

Lure the Sea was created for those who feel connected to the ocean. Every design is inspired by coastal landscapes, mermaid folklore, sea-worn treasures, and the quiet magic of nature.

When you purchase from Lure the Sea, you're supporting a small Canadian handmade business and receiving a piece of jewelry that has been thoughtfully designed, carefully handcrafted, and made to be unlike any other.